Vintage Toronto Ads: Season's Greetings
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Vintage Toronto Ads: Season’s Greetings

A sampling of holiday-themed ads, featuring merry messages from brewers, department stores, disgraced politicians, and more.

A scene from Christmas past… or Christmas present? A front-page story from the December 22, 1964, edition of the Weston Times-Advertiser on the joys of the last-minute holiday shopping crunch applies as much today as it did 50 years ago:

It’s a few days before Christmas and all through the city, not a creature is stirring—except about two million pushing, rushing people. They are taking part in one of the country’s most cherished traditions—the Christmas Rush.

In the downtown area, people find it expedient to park the car and walk from store to store. But there is a certain amount of risk involved even in this basic form of travel. Some citizens, rest their brave souls, are lost in human stampedes. They are crunched by fat ladies whose arms are loaded with parcels to the point where they can no longer see. Last Christmas, one fellow was caught in the revolving door of one of those fancy department stores. He is still revolving today!

Don’t get trapped in that revolving door. Sit back, relax, and enjoy our gallery of Christmas ads and stories from Toronto’s past.