How to Handle a Gumergency
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How to Handle a Gumergency

An Excel Gum survey of more than 900 Canadians found that about 30 per cent of men will admit to having chewed gum during sex. (About 20 per cent of women were willing to make the same admission.)

You probably don’t need to be chewing gum during coitus (though if that’s your thing, by all means), but there are plenty of situations where it’s definitely good to have something minty and fresh in your mouth. Excel has invented a word for those times: Gumergency.

Gumergencies can happen without warning. 20 per cent of the respondents to Excel’s survey said they would offer a pack of gum to a friend or coworker with bad breath as a safe alternative to other, more socially risky approaches.

92 per cent of respondents admitted to having found themselves gumless in situations where their own breath was in need of some freshening.

Check out the video embedded above for more information about gumergency risk factors. Or, call 1-855-EXCEL-IT for assistance.

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