Extra, Extra: Winged Creatures, Raccoons, and Toronto on Screen
Starbucks is testing out Interactive Storefronts at locations in Toronto and Vancouver, to help promote its Tazo teas. Navigating the touch-screen display allows users to follow a butterfly, hummingbird, or dragonfly on a magical ingredient-gathering journey. The above photo was taken at Starbucks’ 4 King Street West location, where passersby were less than enthralled. Says photographer Michael Chrisman: “I was there for ten minutes watching it, no one touched it, or even really looked at it.” Back to the drawing board.
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