This Billboard Just Wants a Little Lovin’
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This Billboard Just Wants a Little Lovin’

Drivers travelling eastbound on Lake Shore Boulevard West can be forgiven for blushing as they approach Windermere Avenue, as it seems that one of the City’s roadside electronic billboards—the kind normally reserved for traffic related information—has gotten all romantic-like and is pitching woo in the form of hugs and kisses (alternating X’s and O’s).
We asked the City’s Transportation Services department about its flirtatious sign, and they told us that it will be fixed shortly—at the moment it’s stuck in testing mode, which flashes X’s and O’s to confirm that all the pixels are working.
Video by Christopher Drost/Torontoist.