Sassafraz Pokes Fun Back At Torontoist
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Sassafraz Pokes Fun Back At Torontoist

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When Yorkville celeb haunt Sassafraz burned on December 13, Torontoist posted photos of the fire (and the following day’s aftermath), which brought much reader disdain for the restaurant—mainly for its overpriced drinks and see-and-be-seen attitude. While reconstruction is underway (and Lamborghinis temporarily parked further down Cumberland), some of our readers’ comments have found their way prominently onto the scaffolding.
With a missive from owners Zoran and Vasko Kocovski promising “We hear you, Toronto,” Sassafraz is poking fun at its carefully cultivated image with the same putdowns that appeared on Torontoist (also with a quote from Citynoise.org, Lawbuzz.ca and BlogTO.com). So, we’ll thank Sassafraz for the free advertising while they rebuild, and we’ll be stopping in for that complimentary martini once they’re up and running again in September.
More photos of the signage after the jump.


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