One, Two, Three, Four, I Declare A Blog War
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One, Two, Three, Four, I Declare A Blog War

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Yahoo! just released a new entertainment blog/website-thing called omg!. The enthusiastic exclamation-pointed acronymic name—and pink-on-black elements of its colour scheme—should be familiar for anyone who’s ever read Toronto-based celebrity/entertainment/queer blog !! omg blog !!. Now, Frank from omg blog is accusing Yahoo of ripping him off.
The argument is not without merit: as Frank says in an entry posted this morning,

!! omg blog !! has been around with its current graphic design since July, 2003. For my newer readers, that was back before Yahoo! even knew what a blog was and when Pink is the New Blog was white and lavender.
Since then, our readership has grown to the point that it would be impossible for the folks at Yahoo! not to have visited !! omg blog !! at least once (if not daily).
Content-wise, I can’t claim the sole right to post photos of Paris Hilton pumping gas (especially in light of my strict no-Hilton-content-ever policy), but I do take special offense at the direct thievery of my blog’s name, punctuation, and color scheme.

The name “omg,” or the use of an emphatic exclamation point, or a pink-on-black colour scheme used for one element of a site’s layout do not, in and of themselves, make for a copycat, but the culmination of those elements on a site that is about pretty much doing the exact same thing that omg blog is (minus some of the gayness) makes the whole thing seem kinda fishy to us.

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