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Welcome Magenta
This magazine fell out of our Globe and Mail this morning. At first we weren’t sure what it was, is it a weird fashion mag? Some cheeky lifestyle magazine? Neither. Magenta is apparently the magazine arm of the Magenta Foundation, a charitable arts publisher focused on raising the profile of Canadian photographers.
The premiere issue includes a harrowing photo series of former miners dying from asbestos induced cancer by Louie Palu juxtaposed with Dona Schwartz’s photographs of her bustling kitchen. Torontoist likes the magazine but is kind of annoyed with how the designers decided to tint all of the m’s in the magazine magenta. For one thing, we notice that some of them are off the baseline and for another we just kinda find it garish. This aside we’re looking forward to seeing Carte Blanche, the foundation’s first compendium of Canadian photography.