The poppy has traditionally been a reminder of Canadian WWII veterans, but now might be more closely associated with Tim Horton’s Maple Glazed donuts. The wildly popular commemorative quarter has been available exclusively at the American-owned coffee and donut shop, despite being produced by the Royal Canadian Mint. Moreover, Timmy Ho’s stores initially refused to give the quarter out to Canadians, unless of course they made purchase at the store. After snarls of commercialism and greed came from as far as the U.K., the “remember our veterans with Tim Horton’s donuts” campaign disappeared. Though strong demand could see the coins released into circulation through the more traditional outlet of Canadian banks, the implications here are obvious: exploiting WWII veterans could be Canada’s next boom industry.