ThinkWater.ca, the Canadian manifestation of the United Nations' Water for Life campaign, is by all appearances a worthy project, aimed at educating citizens in various facets of water conservation, from the problems with bottled water, to the benefits of more efficient toilets. One of its TV ads [MPG], in which random shoppers in Kensington Market are quizzed on their knowledge of storm water management (and are grossed out to learn that everything that goes......