Results tagged “40s”

Historicist: Citizen McCullagh

George McCullagh seemed to have it all: a rags-to-riches back story; a brash, cocky charm that appealed to financiers, politicians, and the public; a growing family; influence in the back rooms of government; and ownership of several Toronto daily newspapers. He even attempted to lead a crusade to change the nature of government that would enable him to fulfill his belief that he alone could improve the state of affairs for Canadians or at least the state of affairs for his friends in the mining industry. Ultimately all of this may have been too much for one body to handle.

Vintage Toronto Ads: Voice from the Bee Hive

We can picture it now—a giant, disembodied head floating in the locker room of Maple Leaf Gardens, hovering near his microphone as he interviews battle-scarred hockey players preparing to dazzle the rest of the country with their skills over the airwaves on Saturday night. Interviewees were too focused on the game ahead to notice the lack of a body…

Vintage Toronto Ads: Cows Have War Jobs Too

During World War II many Torontonians worked towards victory and, as this billboard testifies, cows were not excluded from doing their part to tackle Hitler and Tojo. The regional bovine population contributed to the war effort by providing food-solid goodness for the home front. Officials of local dairies soon discovered that the helmets they issued refused to stay on any cow’s head (straps were at a premium), so they were utilized as feed buckets or souvenirs for children touring their facilities.

2008 was an eventful year for Duke's Cycle. Its longtime home on Queen Street east of Bathurst was destroyed by fire on February 20th along with several neighbouring businesses. Less than two months later the store was back in business in a nearby storefront on Richmond Street, with hopes of rebuilding on Queen in the future.

Not quite the style of advertising emerging from General Motors this holiday season, is it?

One activity that today's remembrances of those fallen in war might prompt is a look through boxes in attics and archives for letters sent home by those on the front lines. As demonstrated in a series currently running in The Globe and Mail, these letters provide a snapshot of what it was like to be caught up in conflicts far from Canada. In these documents, the joy at receiving small pleasures of life from home stand out, whether it's a shipment of candy bars or a newspaper clipping announcing a friend's wedding.

While hockey has usually been portrayed as the main attraction for spectators at Maple Leaf Gardens, the building had an equally rich professional wrestling heritage. Starting with a Jim Londos-Gino Garibaldi card in November 1931, a parade of dignified heroes and costumed heels entertained packed houses at Church and Carlton. For half-a-century most of the matches were promoted by Frank Tunney, who, when asked if the sport was on the level, responded "The ring is level, isn't it?"

Most of the election signs currently lining the streets of the city stick to identifying local candidates and their party colours. Commentary on the other candidates is rarely seen on lawn signs, while billboards tend to be the domain of lobbyists. This was not the case during the Ontario provincial race in 1948, when passers-by got an eyeful of what the opposition thought of the government.

Every Saturday morning, Historicist looks back at the events, places, and characters—good and bad—that have shaped Toronto into the city we know today.

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