Source: APEO Dimensions, July-August 1980. A competitor of Len Finkler Ltd. took one look at today’s featured ad and slapped his forehead. “Of course!” he muttered to himself. “Why didn’t I think of sending out our yearly shipments of thirty-five catalogues in a nice, neatly organized reusable file with a cartoony mascot instead of shipping [...]

Riverdale Park—Senior Baseball, Opening, May 22, 1915. City of Toronto Archives, Fonds 200, Series 372, Subseries 52, Item 511. A spring weeknight. A fan planning to go to that night’s Blue Jays game flips on the radio to check on the traffic heading to the ballpark. Traffic and weather together on the twos…and it’s an [...]