In our inbox yesterday appeared a link to a TTC tender for consultant services, sent to us by Joe Clark (as these things tend to be). They're looking to hire someone to (emphasis ours) "provide professional architectural, engineering/design services and specialized transit services to perform the study concerning the installation of platform screen doors at 75 locations in 69 subway stations and in the six stations that will be constructed within the Spadina subway... [continue]

Little-known fact: Third-party mobile signs, such as the one above for the U of T Career Centre, are illegal in Toronto (and the City recently hired a sort of bounty hunter to drive around in a truck, seizing and impounding them). Perhaps this is one of the reasons why. Photo taken by Jonathan Goldsbie early Thursday morning at the northwest corner of St. George and Harbord. The sign has since been removed.... [continue]

When we first got a tip from Andrew Hunter that "someone has installed a new type of bike post along Yonge north of Lawrence," we were concerned that it might be the vanguard of the Coordinated Street Furniture onslaught of mass-produced uniformity. When we went down (yes, down) to visit the area, however, we were quite relieved to discover not Kramer-designed brontosaurus ribs but elegant, artfully crafted flourishes of metallic whimsy. Inspired by a... [continue]

The public service announcement on the left is courtesy of the TTC. The public service announcement on the right is courtesy of the MTA. On Friday morning, Accordion Guy Joey deVilla juxtaposed the two on his blog, along with the question "who plagiarized whom?" Well, presuming that plagiarism is defined as the lack of attribution for an idea, then fortunately neither. This particular TTC poster, like a number of others (and even some of... [continue]

ThinkWater.ca, the Canadian manifestation of the United Nations' Water for Life campaign, is by all appearances a worthy project, aimed at educating citizens in various facets of water conservation, from the problems with bottled water, to the benefits of more efficient toilets. One of its TV ads [MPG], in which random shoppers in Kensington Market are quizzed on their knowledge of storm water management (and are grossed out to learn that everything that goes... [continue]

Dubaimetro Naming Rights Turn your brand into a destination RTA offers Dubai Metro Naming Rights Welcome to the ultimate branding and marketing opportunity. With Dubai Metro Naming Rights, you can put your brand on a Dubai Metro station of your choice, or one of the two lines of the Dubai Metro Network. Dubai Metro Naming Rights offers you unmatched impact and visibility to take your brand to new levels of saliency and success. What's... [continue]

One year ago today, City Council's Executive Committee approved [PDF] the awarding of the street furniture contract—for the purposes of designing, building, owning, and maintaining bus shelters, garbage bins, ad pillars, and more for a period of twenty years in exchange for advertising rights—to Astral Media Outdoor, despite the fact that the company had absolutely no experience with "street furniture" and maintains dozens of illegal billboards in defiance of City Council.... [continue]

Despite its excellent online coverage from 10:30 p.m. Friday and onwards, not all print editions of Saturday's National Post carried news of the TTC strike. All versions of its Toronto Magazine, however, included the presciently coincidental graphics shown above (Post illustrators' responses to the predictably utopian sentiments of the "My Toronto Is..." tourism ads proffered by OCAD advertising students for their annual let's-generate-PR-for-a-billboard-company contest). Graphics by Jonathon Rivait and Steve Murray, respectively.... [continue]

At 6:45 a.m., Cy Goldsbie spotted a guy spraypainting this message on both of Spadina station's Spadina-immediately-north-of-bloor entrances and was kind enough to snap these pics for us. TTC labour issues and graffiti, together again at last.... [continue]

In the fall of 1997, the Metro Toronto Zoo had something of a clearance sale, divesting itself of merchandise branded "Metro Toronto Zoo." On January 1st, the Megacity would be coming, the Municipality of Metropolitan Toronto would be no more, and the Zoo—to be renamed simply the "Toronto Zoo"—would be prepared for the change. The Metropolitan Toronto Police, however, were not quite as on the ball. Two years later, in 2000, the organization finally... [continue]

As it happened, this wasn't the only ATU ad in the subway car to which this message had been appended. Photo taken by Jonathan Goldsbie on the Yonge line.... [continue]

On April 3rd, Trevor Norris successfully defended his dissertation "Consuming, Schooling and the End of Politics" and was awarded a PhD in Philosophy of Education by the Ontatio Institute for Studies in Education at the University of Toronto (OISE/UT). On April 4th, a party was held at the Bedford Academy in his honour. Little did Trevor know that into this party would explode his friends in the shape of a uniformed marching band, banging... [continue]

Kleercut WARNING! Contains clearcut ancient forests www.kleercut.net When CBS Outdoor wrapped St. George station in vinyl ads promoting a certain brand of facial tissue, Greenpeace's Kleercut campaign decided to tackle the omnipresent sales pitch by generously sprinkling the premises with doses of perspective, reminding subway riders that the softness of Kimberly-Clark's products comes at the expense of unsustainably-harvested ancient forests, including the Boreal. To Kimberly-Clark, puppies may be adorable, but caribou, eagles, bears, and... [continue]

"Missed Connection posts are at an all-time high. "Help reduce the numbers by talking to that girl on the bus." Words of existential wisdom (which needn't be interpreted as gender-specific) spotted by former contributor Carly Beath on the streetcar stop at the southwest corner of Dundas and University. Photo by Jonathan Goldsbie.... [continue]

Subway northbound from Eglinton station. Three girls on their way home from high school. One of them puzzles over a semi-cryptic movie ad she spots on the wall. Girl: "You do look fat in that, Sarah Marshall"? Is she related to Marshall McLuhan?... [continue]

The above video—not safe for work unless you're using headphones—was shot by the late Peter Walker and is a clip from Min Sook Lee's documentary Hogtown: The Politics of Policing (winner of the best Canadian feature prize at Hot Docs 2005). Uploaded to YouTube fewer than three weeks ago, it's been passed around online over the last few days, since being linked to by Toronto Life's Philip Preville in a Friday blog post. The... [continue]

Well, it sure is classier than the Scotiabank. For one thing, the AMC Yonge & Dundas 24, opening today, isn't called the "Scotiabank." And its interior design scheme (seen above) is premised on the role that movies play in the popular imagination, rather than the role that you play in Taco Bell's quarterly profits. And the music selections playing in the lobby (Soundgarden, Nirvana, and The Who during Tuesday's press preview) don't seem to... [continue]

Last week, undergraduate students at UTSC (University of Toronto Scarborough) rejected the U-Pass by a stunning margin, with full-time students voting against it 1674 to 622, and part-time students spurning it 53 to 16. Minus the abstentions and spoiled ballots, that worked out to 73% No for for full-timers and 77% No for part-timers. When last we wrote about the proposed offer—a compulsory $60-a-month transit pass for all students, with no potential to opt... [continue]

Adobe Photoshop The uncompromised clarity of skin. The ultimate in luxury. A truly flawless complexion. Ultra-refined texture. Perfect clarity. Cutting-edge skincare backed by 90 years of unrivaled research by Shiseido, a worldwide leader in the development of skin-brightening products. Shiseido White Lucent™ Skincare White skin. White power. Photo taken by Jonathan Goldsbie on a Yonge-University-Spadina line subway.... [continue]

It's long been clear that the TTC would never spend taxpayer dollars on such frills as copy editors or proofreaders (the recent "Transit Security Tips" brochure implores you to inform the authorities "if you are the victum of a crime"), but given that each of their members is Worth a Million—and the fact that their ads are four feet by six feet—we really expected ATU Local 113 to splurge for a second set of... [continue]