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culture

Duly Quoted: David Mirvish, on Which Honest Ed’s Sign He’d Like to Keep

And he's not the only one who'd like a piece of the landmark store: hundreds turned up today for the Honest Ed's sign sale.

Photo by Laura Godfrey.

“There’s one here that says, ‘Don’t faint at these low prices prices, folks—there’s no room to lie down. And I remember my father saying that on the loudspeaker every day, when he would announce a special bargain. I’m hopeful that I can get a sign, but I’m not in line, so I have to wait my turn.”

—David Mirvish, explaining to CP24 which Honest Ed’s sign he’d like to claim as a memento. It seems a number of other Torontonians would also like a hand-lettered keepsake: hundreds of people lined up outside the store today in the hopes of snagging one of the thousand signs on sale for 50 cents and up.

“Outside the store” does not, perhaps, do justice to the full extent of this lineup: while people were, indeed, lined up outside the door, they were also lined up down Markham, across Lennox, up Bathurst, and back along Bloor. The lineup of people determined to get their hands on an Honest Ed’s sign essentially took over an entire city block. Not since the arrival of Scott Pilgrim 6 has the area seen such a lineup.

Comments

  • tyrannosaurus_rek

    Well dammit, I was just about to head up there on my lunch break but I guess I’ll just check eBay in a few hours.

  • andrew97

    Not a big fan of Honest Ed’s, but David Mirvish could have kept all the signs if he wanted.

    • HotDang

      My only memory of the place was how sad the cashier seemed the one time I shopped there. I asked a usual “How are you?” type question, and she replied something along the lines of “Terrible, I’ve been working here for 16 years and I still make minimum wage.”

      So after that I never shopped there again.