Photo by David Topping/Torontoist.
Two weeks after the Dufferin Underpass opened and left transit riders stranded on Gladstone Avenue, the City has finally seen to the removal of a bus shelter that was serving the 29 Dufferin route—a route that no longer ran along the street.
Removing that shelter, or others like it, isn’t simply a matter of the City sending a crew of workers out; it’s complicated. As Peter Berardi, the project lead with the City’s Public Realm Street Furniture Management program, explained to us, Astral Media—who serve advertising on the shelters and who maintain other street furniture, too—”take direction” from the City, then dispatch their own workers.
Nonetheless, Berardi had told Torontoist last Tuesday that the shelter would be removed “immediately.” It wasn’t, but some work was done to it in the meantime: last Thursday morning, the day after the Globe also wrote about the shelter, which by then was littered with notices that the stop had moved, a six-foot-tall ad for Toronto-based microbrewers Mill Street Brewery (“WHY SETTLE FOR ANYTHING LESS”) had taken the place of a Boom 97.3 ad on the outside of the shelter. At night, the shelter’s ads still glowed until the very end.
We called Berardi last week to ask why a new ad was installed at a defunct transit shelter by the same people who had by then been ordered to remove the whole shelter. We’ve yet to hear back.