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We Tried the KFC Double Down, So You Don’t Have To

KFC gave us $70 worth of Double Downs to eat, basically so we could tell you how consuming them is like gnawing on greasy bacon-flavoured death.
You’re welcome.


The Double Down has been available in the US since last April, but is only just debuting in Canada.
In fairness, at 540 calories, it’s not actually a particularly gut-busting repast. The USDA recommends a daily caloric intake of somewhere between 1800 and 2400 calories for adults, depending on gender and activity level, so in terms of pure energy the Double Down is essentially equivalent to a meal. And really, it’s two pieces of chicken with some bacon, some cheese, and some “Colonel’s Sauce” sandwiched between them, which if you were to put side-by-side on a plate wouldn’t even be that intimidating.
And yet somehow eating the thing is a more emotional experience than eating any of its constituent parts on their own would be.

KFCdoubledown20101018-6.jpg
This is what they look like while you’re eating them.


Our Double Downs were delivered to Torontoist worldwide headquarters (i.e. a contributor’s apartment) at noon on Monday, by Sanjeev, a KFC area manager. He was carrying them in what looked like an enormous heat-insulated gym bag.
Inside the gym bag were two paper bags. One was huge and had grease spots. The other was medium-sized and filled with probably five hundred napkins. Sanjeev, a little sheepish in his role as a chicken emissary, said he’d already made three other Double Down deliveries that day, with the earliest being at 7 a.m. “There’s a lot of excitement,” he said.
Waiting in the kitchen were a handful of Torontoist editors and contributors, who’d volunteered their stomachs for the sake of “journalism.” Contributor Ashley Carter and her housemate Sam were hosting the tasting in their living room. Editor-in-Chief David Topping usually eats KFC only during trips to his family’s cottage. Contributor Carly Maga seemed the most apprehensive about what was to come, while Emily Shepard, who attends to some of our municipal affairs coverage, had never tasted KFC before in her entire life. Contributing Editor John Semley is a vegetarian. “I honestly think I’m going to throw up,” he said. “I haven’t eaten chicken in like eighteen months.”
I hadn’t eaten KFC since age fifteen or so, and hadn’t really missed it, except on rare occasions when the smell of frying oil would jar loose childhood memories of chicken and biscuits.
Our ten Double Downs came in individual cardboard boxes with the words “Poulet-Mignon” printed on them. The sandwiches are smaller than they look in advertisements. Topping sized one up and said he thought he could easily eat two. Eventually, he would come to think the better of that.
Shepard was the first to pick up her sandwich. It was actually glistening with grease, but it was wrapped in a pouch of wax paper to make it somewhat reasonable to hold. She took a bite. “The cheese is like Cheez Whiz,” she said.
When Maga took a bite of her Double Down, a little jet of grease sprayed Shepard.
Everyone agreed that while the chicken itself was fine, the filling (which, again, consists of cheese, bacon, and special sauce), was a deal-breaker. Or, as Topping put it: “The cheese totally makes it a problem.”
After taking a few bites of her Double Down, Maga looked at me and said: “How would you feel about me not finishing this?”
I would feel fine about that, I said.
My own Double Down was filling and salty and not altogether bad, but the problem with the whole concept is that without a bun to soak up the juices, all the grease is free-floating. It squirts onto the lips and the chin. And if the chin happens to be covered with a beard, then forget it.
When everyone except Maga had finished, there was a summing-up period, where we all tried to make sense of what had just transpired.
“It is draining,” said Semley. “Though it doesn’t give you energy the way food is supposed to.” He said he might eat one again, though only when drunk or hung over.
“I would sooner go to McDonald’s and have two McChickens,” said Topping, who never did eat his second Double Down.
Everyone agreed that some vegetable content would have been nice. But “nice” probably isn’t what KFC’s marketing minds are going for: a balanced meal wouldn’t have attracted much in the way of media attention. Somehow, by stacking meat on top of meat, they’ve created something that is far more than the sum of its deep-fried parts—more story than sandwich.
Photos by Harry Choi/Torontoist.

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Comments

  • http://undefined tapesonthefloor

    Good lord. The last time KFC announced something horrific, I certainly took photos—from a safe distance—but the thought of actually eating it never crossed my mind.
    The team went above and beyond this time. Kudos to TOist.

  • http://undefined Angela

    You guys forgot to mention that it contains over 1700mg of sodium – the average human adult should get a max of 1500mg of sodium per day.

  • http://undefined wildeyed

    Gimme a break. What a bunch of elitist, snobby self-congratulatory whimps. Fried chicken is fried chicken. It’s not the coming of the end times. Christ, a meal-for-one at KFC (sold for the last half-century or so and not garnering much press, by the way) has three pieces of chicken and fries and coleslaw and a drink so this double down thing is puny. The DD has about half the calories or less than a lot of burgers out there. I also think your squirting grease tales are bogus. I don’t buy it. Juice, maybe but grease, no way. Also, testing it on a vegetarian? That’s neither funny nor fair. You should have told KFC that you were an inappropriate venue for testing and passed without comment.

  • http://undefined Matthew

    Well, I’m for one glad to read the reviews of the Double Down. As I find interesting, but not enough to actually eat one myself. :-)

  • http://undefined Marc Lostracco

    This article had the same effect on me as watching Super Size Me did: it made me hungry and want to go out and get one. C’est bon à s’en lécher les doigts indeed.

  • http://sevendollarpants.com SevenDollarPants

    Classic face John Sem!

  • rek

    I’m curious to try one (though without cheese, as I’m allergic), but my experience with KFCs in Toronto has been terrible. Stale buns, buns with mould, uncooked chicken, incorrect orders, and wait times approaching 15 minutes (a sandwich and fries, not a bucket or anything complicated) has put me off going back to either location near me. Fool me 6 times, shame on me.

  • http://undefined TOgal

    I will never try one of these. I have zero interest… in the same way that I have zero interest in any KFC food, or most fast food for that matter.
    However, I have to say that the tone of this article is what actually left a bad taste in my mouth.

  • http://www.quink.ca chazm

    I was in Peterborough on the weekend and had time to kill before getting on the bus to return to T.O. I got in line at the local McD’s to grab two egg and bacon mcmuffins. They were listed at $3.19 each. Screw that. I went to a sit down resto (Whistlestop Cafe) a block away and had a full breakfast with table service in a relaxing environment for less. Why is fast food even an option anymore?

  • http://undefined Tom

    Good piece, but getting a vegetarian to review the double down is like getting Rob Ford to review to a Schwinn.

  • http://www.adammedley.com Adam M.

    It doesn’t matter to the Colonel is you like his new poultry concoction or not- the amount of publicity KFC has gotten out of this stunt makes it a success even if its sales are a failure. As naturally as the indigestion suffered at the end of a ‘classic recipe’ bucket, the intrepid journalists of the blogosphere prove once again all-too enthusiastic to take the bait and play the role of PR department.
    Yeah, I said it.

  • http://undefined SpupEh

    Nine of us split three DD’s today as part of our weekly staff potluck and we all generally agreed that just a bite or two is enough. And I still had a major sodium-overload headache for the rest of the afternoon, despite drinking and refilling my 650mL water bottle throughout the day. As a novelty (like deep-fried butter) it’s fine, but I’m certainly not going to order it again!

  • Acne Light Reviews

    Enjoyed the detailed descriptions and the facial expressions. But you won’t see me eating one.

  • http://undefined LavenderBlume

    I’ve written a blog entry in response to this article (and the Double Down phenomenon): http://lavenderblume.wordpress.com/2010/10/20/turn-that-frown-upside-double-down/
    Hope you enjoy it!

  • http://undefined fantasygoat

    Yeah, I love me some KFC but these are seriously gross.
    I’ll stick with the Big Crunch.

  • http://undefined Bubba

    i can feel my arteries harden just by looking at the pictures

  • http://undefined hellebelle

    did john semley eat one?

  • http://undefined mary.kelly17

    I am disappointed by the lack of the colonel’s signature gravy on the D.D. I am also disappointed in Carly’s unwillingness to finish her D.D. … man up Maga.
    Next time, I’d like the review to be about the D.D combo meal…. no fries? We can better, and by better I mean extremely hungry consumers with no concern for our health.
    great and funny read : )

  • http://undefined EricSmith

    The shot of the napkins in their bag is lovely.

    (I can’t be more on-topic than that, because I’ve never wanted to eat a Kentucky Fried Chicken food product and I probably never will.)

  • http://undefined PConrad

    “KFC thoughtfully included a huge amount of napkins”
    *sigh*
    Even Torontoist says “amount” when they mean “number.” It’s an epidemic, everybody’s doing it, so don’t feel bad.
    I guess the fight is truly over :(