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Vintage Toronto Ads: What Is a Bride’s Happiest Thought?

20090714bigley.jpg
Source: The Mail and Empire, June 30, 1900.

Based on the illustration, is it really the bride’s happiness that’s at stake or is it the cook in the background’s satisfaction with the proper food preparation equipment? Or is the artist depicting the bride having a vision of her happy homemaking, which shows her as someone who remains cool and relaxed after her Happy Thought got her through the third meal of the day (and the rolling pin maintained discipline in the house)? Could we be looking at two neighbours exchanging knowing glances at each other, possibly because they bought Happy Thoughts before everyone else on the block?
Richard Bigley went into the stove business in 1875, a year before the building on Queen Street East that still bears his name was completed. He built his reputation as the local distributor of the Happy Thought stove and gradually expanded his business into distributing furnaces across the province. He retired in the mid-1920s due to ill health and spent his remaining years living in Parkdale. When he died in 1933, the headline on his obituary identified him as a “noted stove man.” Declared a heritage property in 1973, the Richard Bigley Building was converted to lofts as the twentieth century drew to a close.
Additional material from the June 2, 1933 edition of the Toronto Star.

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  • http://undefined Loozrboy

    Kinda looks like the linked real estate blurb lifted a couple paragraphs verbatim from the Toronto Life article (also linked). Or perhaps it was the other way around. Either way, tsk tsk.

  • http://www.torontoist.com David Topping

    When in doubt as to who’s plagiarizing who (as though there’s any doubt here, right?), a good preliminary way to judge is finding which of the two similar passages don’t make any sense.
    For example! From Toronto Life:
    “Ghost signs—ancient ads left painted on walls long after businesses have folded and owners have passed on—are scattered around Toronto. (There is a sizable number on Sorauren Avenue, west of Lansdowne.)”
    From those agents’ blog:
    “Also of note is the building’s “ghost sign”. These are ancient ads left painted on walls long after businesses have folded and owners have passed on—are scattered around Toronto (there is a sizable number on Sorauren Avenue, west of Lansdowne).”
    That poor em dash.