Toronto is Dead

The National Post's nice weekend-edition Toronto pseudo-magazine is officially dead, allegedly the result of CanWest's ever-present and ever-worsening financial troubles. Canadian Magazines says that "whatever is salvaged from the section will now be subsumed in the main, broadsheet pages of the weekend paper," and that "this most recent change will reduce three magazine-style features...to only one in the main paper," which is a shame: those features, like (former Torontoist staffer) Mark Medley's recent article about Toronto Centre Animal Alliance Environment Voters' Alliance candidate Liz White [PDF], were often excellent and quite pretty. But we've also heard that the content might not be changing too much—just the format—so we'll have to wait and see. In the interim, happy birthday, Post!

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I look(ed) forward to the Toronto section every weekend. It always had a great feature story. Hopefully the Post doesn't go back to the days when they cut back and thus turned the regular Toronto section into one page every day... they hammered Sports pretty good then as well from what I recall. Then brought both back.

The first edition of National Post came out ten years ago and I was really hoping that they'd kill it off today or some time this week.

It started out as one man's exercise in vanity and now it's another company's millstone.

The sooner it goes, the better.

In less than one year, the value of CanWest has plummeted from more than $8 to less than a dollar.
Talk about becoming a penny stock.

It figures. CanWest is run by penny-ante people.

Hopefully the newspaper is next.

If I remember correctly, the same thing happened in the early 2000s when CanWest took the paper over from Conrad Black and company. They killed many of the paper's features. I think that this contributed to a further decline in readership, and that a few years later, they started to put the features back in. Seems like a mistake this time too.
I don't see a tonne of people reading the paper out here in Vancouver. Probably time to stop bleeding their money away and give up the ghost.

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There are NP boxes in my neighbourhood that go months with the same headline on display; nobody buys copies and nobody is sent to fill the box with new papers.

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