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The All-New CBC Radio 2 Is For You

20080820divinebrown.jpgPretty much any press event where we get to pass through a giant synthetic rolling fog entryway into the guts of the CBC building is alright with us. But the mood at the “All-New 2″ formal launch party yesterday was kinda sorta awkwardly sombre, with lots of cross-armed silent protests (not to be confused with the not-so-silent protests of months past) emanating from certain attendees as the network celebrated its two week countdown to the third and final phase of its widescale Radio 2 revamp.
While partaking in just the right amount of tiny food objects paid for by our tax dollars, we took in the controversial and already well-publicized changes hitting the network’s daytime programming as of September 2. For those not keeping up, this notably includes the scaling down of its classical music programming by about two-thirds and the disbandment of the CBC Orchestra, all in hopes of finding a younger audience (maybe the same young audience that is signing up in droves to the 16,000 member and counting “Save Classical Music At the CBC” Facebook group). But it’s cool, according to programming director Chris Boyce; the changes are the result of a survey on Canadian arts and culture and radio listening habits, and it’s what the people want. It’s science, you guys.
Anyhow, in place of ye olde “classical” hits they’ve announced a new contemporary schedule which adds four new programs, three new hosts (jazz singer Molly Johnson, Halifax dynamo Richard “Buck 65″ Terfry, and mezzo-soprano Julie Nesrallah), and four genre-specific online music channels (jazz, Canadian songwriters, Canadian composers, and classical) to the commercial free, newly cross-genre hootenanny.
To avoid rehashing everything that’s been said to death about the upheaval, let’s just leave it with Ian Morrison, spokesman for the Friends of Canadian Broadcasting group:

It’s good for CBC radio to be playing a variety of musical genres but this is a radical change. It is moving away from something only the public broadcaster can do to something many private broadcasters already do. And they are shoving classical music into the 10 a.m. to 3 p.m. low audience ghetto.

And he’s right. But hey, we got to hear Buck 65 rabble on about his rad sounding 75% CanCon emerging artists afternoon drive slot, and then introduce a performance by the lovely Basia Bulat. If this is the direction we’re headed, maybe Radio 3 lite is the channel for us! Maybe classical purists just need to embrace their hipster leanings and the unconvinceables will tune in September 2 and realize it’s not the end of the world, maybe even not so bad after all.
Ha. Who are we kidding. Sweet fog installation though.
Photo by Tanja Tiziana, courtesy of the CBC.

Comments

  • David Toronto

    They still haven’t got rid of Tom Allen
    and I’m glad Eric Friesen’s no longer
    going to be on the air.
    Radio 2 hasn’t been the same since the
    days of Bob Kerr and Off the Record.
    Oh, please bring back those days with
    more music and less talk. These people
    love to talk but they say so little.
    That’s what’s been maddening about
    Radio 2.

  • robswizzle

    That photo is sweet. It’s like a picture of what a CBC executive’s brain looks like when he thinks the word “cool”. (I always picture Made in Canada’s “Brian from the Network” when I read these CBC articles.)

  • valerieintoronto

    Anyone who thinks private broadcasters are doing what this “new” Radio 2 will do is vastly overestimating private broadcasters.

  • joelphillips

    Is the “search for a younger audience” policy also responsible for giving Sean Cullen mainstream airplay on CBC radio 1?
    If any CBCers read this, you should know that Sean Cullen was the main reason that I didn’t manage to get into CBC radio 3. Great music. Twats for hosts. So I went back to the BBC alternative stuff. And yes, I am in your new target demographic.

  • rek

    What’s wrong with the current crop of hosts on Radio 3?

  • joelphillips

    Yeah, I guess it’s possible that my negative opinion about the radio 3 hosts was based solely on Sean. Is here still there?

  • rek

    I’ve listened to Radio 3 more or less every day since January and I don’t think I’ve ever heard him.
    Current hosts: Grant Lawrence, Amanda Putz, Lana Gay, Craig Norris, Tariq Hussain, Vish Khanna, Chris Alscher, Lisa Christiansen, Jennifer Van Evra, John Paolozzi… I think Hannah Sung is still a host on the weekends too.