The World's Most Delicious Publicity Stunt

Hungry Torontonians are no stranger to shawarma. Simply a rotating column of chicken, beef or lamb, it is arguably the best food import from the Middle East since domesticated wheat (and that's a good 5000 years!).

To celebrate the premier of their new comedy, Little Mosque on the Prairie, CBC is serving up "The World's Largest Halal Chicken Shawarma" in Yonge and Dundas Square on Thursday, January 4 after a press meeting with the show's creator, Zarqa Nawaz. The 300 lb skewer of chicken will be sliced, dressed, rolled and handed out to lucky pedestrians, no doubt amidst a flock of photographers.

So just how big is a 300 lb shawarma? The Food Network has a D.I.Y. shawarma recipe that recommends 2 lbs of boneless chicken breast for 4 sandwiches. If each sandwich has 0.5 lbs of chicken, the giant Yonge-Dundas Shawarma will be able to serve approximately 600 people.

The feast begins at 11:45 am. Well played, CBC.

Photo courtesy of niso on Flickr.

Email This Entry


Comments (6) [rss]

Perfect photo for this, Karen.

Big, yes, world's biggest? I think not, here's a picture of one that started out at, I kid you not, 1000 kilos, yup that's 2200 pounds.

http://www.macmurph-photoarchive.com/photodb/picture.php?picture_id=20653

Maybe it's the World's Biggest Halal Chicken Shawarma.

Or maybe they're just LIARS.

OK, you do have a point there, the one in my picture is swiss mystery meat, haram for sure, probably not technically fit for human consumption period, let alone under any religion's dietary restrictions.

wow, sounds like an awesome stunt, been watching the tv comercials..looks hilarious!

Post a comment (Comment Policy)

TIP US OFF

Tip us off with news, leads, links; anything at all.
Subscribe to get events, weather, contests, and stories in your email inbox—daily.

EMAIL (required)

About Torontoist

Torontoist is about Toronto and everything that happens in it. It's edited by David Topping and Marc Lostracco, and you should totally advertise on us.

More about Torontoist.

Recent Comments

The Tall Poppy Interview

Follow Torontoist...