Historicist: "The city that nobody loves"
Elsewhere in the Ist-a-Verse
This magazine fell out of our Globe and Mail this morning. At first we weren't sure what it was, is it a weird fashion mag? Some cheeky lifestyle magazine? Neither. Magenta is apparently the magazine arm of the Magenta Foundation, a charitable arts publisher focused on raising the profile of Canadian photographers.
The premiere issue includes a harrowing photo series of former miners dying from asbestos induced cancer by Louie Palu juxtaposed with Dona Schwartz's photographs of her bustling kitchen. Torontoist likes the magazine but is kind of annoyed with how the designers decided to tint all of the m's in the magazine magenta. For one thing, we notice that some of them are off the baseline and for another we just kinda find it garish. This aside we're looking forward to seeing Carte Blanche, the foundation's first compendium of Canadian photography.
add to stumble upon
add to reddit
tweet this
post to facebook
I agree wit hthe packaging and the typeface. The Magenta M's make me crazy. The design is waaaaaaaaayyyyyyyyyy too cute for a photography mag. (WTF was that trailing on the white stocking photo?) It is a magazine about photography cute the cutness. Take a cue from Prefix, Source, BIG on this. If it is about trying to be different well it worked. As Ron mentioned he thought it was a fashion or lifestyle mag.