By Joshua Errett

The Getting Up Festival really got up. On August 13-14, the hip hop music festival brings in Nas, Kanye West, Ciara, Mos Def, Busta Rhymes, Fat Joe, Ludacris, Lil Jon and the Eastside Boyz, Keshia Chante, Brooke Valentine, Rascalz, Kardinal Offishal and mo’. Though not entirely clear, the music has something to do with an Atari video game of the same name.

The event will be directed by Toronto-bred director, Lil X. The festival will also include a car show, graffiti expo, art and fashion museums, B-boy and emcee battles, fashion shows, “The Next Video Vixen” competition, collectible and novelty vendors, retail outlets, interactive gaming lounges, DJ sets and more.

Sounds ambitious. Marc Ecko’s Getting Up Festival is unfortunately at the Docks, and one day tickets start at $49.50 (+ all kinds of charges) and go on sale today at most Athletes World locations.